| 000 | 01025nam a2200289 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260530115259.0 | ||
| 008 | 260418b2002 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_aICI _bspa _cICI |
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| 041 | _aeng | ||
| 050 |
_aHF5415.153 _bC34 |
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| 100 | 1 |
_aJonathan Cagan • Craig Vogel _930959 |
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| 245 | 1 | 0 |
_aCreating breakthrough products : _binnovation from product planning to program approval / _cJonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum |
| 264 | 1 |
_bPrentice Hall , _c2002 _aNew Jersey : |
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| 300 |
_axxxii, 302 páginas : _bilustraciones |
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| 336 |
_atexto _2rdacontent |
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| 337 |
_asin medio _2rdamedia |
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| 338 |
_avolumen _2rdacarrier |
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| 490 | _aFinancial Times Prentice Hall books | ||
| 650 | _aProductos nuevos | ||
| 650 |
_aPlanificación de la producción _930961 |
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| 650 | _aAdministración de productos | ||
| 650 | _2Investigación de mercado | ||
| 700 |
_aVogel, Craig M.,, _dautor _930963 |
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| 700 |
_aNussbaum, Bruce, _dprologuista _930964 |
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| 942 |
_2lcc _cBK |
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| 999 |
_c12766 _d12766 |
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