| 000 | 00787nam a2200241 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260601193405.0 | ||
| 008 | 260507b2002 xxu||||| |||| 00| 0 eng d | ||
| 040 |
_aICI _bspa _cICI |
||
| 041 | _aeng | ||
| 050 |
_aHF5415.15 _bG65 |
||
| 100 | 1 |
_aGoldenberg, Jacob, _dautor _935389 |
|
| 245 | 1 |
_aCreativity in product innovation / _cJacob Goldenberg and David Mazursky |
|
| 264 | 1 |
_aambridge, United Kingdom : _bCambridge University Press, _c2002 |
|
| 300 |
_a224 páginas: _bilustraciones |
||
| 336 |
_atexto _2rdacontent |
||
| 337 |
_asin medio _2rdamedia |
||
| 338 |
_avolumen _2rdacarrier |
||
| 650 | 0 |
_aMercadotecnia _xAdministración _935390 |
|
| 650 | 0 |
_aAdministración de productos _935391 |
|
| 700 | 1 |
_aMazursky, David, _d1954- _eautor _935392 |
|
| 942 |
_2lcc _cB _n1 |
||
| 999 |
_c21092 _d21092 |
||